e-Catalog spreads
LenovoOne of the responsibilities of the North America Marketing Team was providing the sales organization with the creation and maintenance of online product catalogs. We created both general customer versions as well as bespoke versions for large and/or special customer accounts. While not technically “print” work, these catalogs followed the same design principles of print publications, and were created so that they could be repurposed to print if needed.
The sample spreads shown below were taken from one of the bespoke versions, created for the New York City Department of Education. It performed well; in one quarter, it drove $20.6M in revenue with approximately 30,000 units sold.
One of the responsibilities of the North America Marketing Team was providing the sales organization with the creation and maintenance of online product catalogs. We created both general customer versions as well as bespoke versions for large and/or special customer accounts. While not technically “print” work, these catalogs followed the same design principles of print publications, and were created so that they could be repurposed to print if needed.
The sample spreads shown below were taken from one of the bespoke versions, created for the New York City Department of Education. It performed well; in one quarter, it drove $20.6M in revenue with approximately 30,000 units sold.
Skills Utilized
Adobe InDesign
Adobe Photoshop
Adobe Acrobat
Page Layout
Typography
Zmags platform