All in the Grain Designs logoAll in the Grain Designs identity

All in the Grain Designs Ltd. identity

(Freelance)

All in the Grain Designs Ltd. was a local cabinetry and fine woodworking company located in Cary, NC. Their specialties included kitchen remodels, built-in entertainment centers, bookcases, and custom-built furniture.

With their identity, they wanted to emphasize that they produced quality, hand-crafted products. Multiple brainstorming sessions lead to imagery of woodworking tools, and we finally settled on the silhouette of an old hand drill. It was tilted and cropped to give it some additional life.

The business cards were 2-color, printed on recycled stock.

Skills Utilized

Adobe Illustrator